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70% cotton and 30% recycled cotton.
The New Denim Project is a sustainable design lab with a closed-loop manufacturing process that uses minimal water and energy.
Each piece in this collection is 30–80% recycled cotton made with pre-consumer denim scraps that would otherwise head to landfill.
Even the cottonseed and cotton lint, leftovers from the recycling process, are passed on to coffee growers.
Our natural corozo buttons are made from tagua palm nuts gathered from the forest floor. It’s a solid alternative to plastic.